Discover the Secrets Behind Remarkable Launches with Amber Miller
Entrepreneurs on Fire
Thu, August 10, 2023
Podchat Summary

Secrets Behind Remarkable Launches with Amber Miller

In this episode, we dive into the secrets behind remarkable launches with special guest Amber Miller. Amber is a highly experienced product launch manager and advisor for online entrepreneurs. She shares valuable insights and tips for making your launches successful.

The Importance of a Detailed Launch Plan

Amber starts by discussing a common mistake people make when it comes to launches - not having a detailed plan in place. She emphasizes the importance of keeping launch teams on the same page and avoiding chaos by having a comprehensive plan. With a well-thought-out strategy, you can set yourself up for success.

Tips for a Successful Launch

Amber shares her top tips for making your launch stand out. She suggests adding a card abandon follow-up sequence to recover potential lost sales. Additionally, offering additional upsells on the thank you page can boost your revenue. Sending extra reminder emails on cart close day is another effective strategy to increase conversions.

Preparing for the Unexpected

Launching a product or service can come with unexpected challenges. Amber advises entrepreneurs to expect things to go wrong and recommends having backup strategies in place. This includes having backup CRM systems, merchant accounts, and sales pages. Being prepared for any hiccups can save you from potential disasters.

Tracking Key Metrics

During a launch, it's crucial to track key metrics to gauge your success. Amber highlights the five metrics that should be tracked daily: leads, total opt-ins, unique leads added to the CRM, sales, and sales conversion. By monitoring these metrics, you can make data-driven decisions and adjust your strategies accordingly.

Finding Balance and Personalization

Amber encourages entrepreneurs not to be overwhelmed by launches. It's important to find a balance between incorporating proven strategies and personalizing the launch to your own preferences. By staying true to your brand and adding your unique touch, you can create a remarkable launch that resonates with your audience.

Free Resources and Call to Action

Ready to take your launches to the next level? Visit to download a free guide on launches and a cheat sheet of tasks to monitor. Don't miss out on these valuable resources that can help you achieve remarkable results.

Original Show Notes

Amber Miller, aka The Delegation Diva, is a product launch manager and advisor for online entrepreneurs running 6 and 7-figure businesses.

Top 3 Value Bombs

1. Incorporate the parts that you like that others are doing and take out what you think is too much and go with what feels good to you, but don't let it stop you from putting out your product or program.

2. Measure the sales conversion. It sounds simple, but you need to keep your pulse on these numbers daily.

3. When we think in terms of a detailed plan or a plan at all, we go right into overwhelm. This is actually the most overlooked part of launching, and it's where it can take you from calm to chaotic in seconds.

Generate more leads. Increase your sales. Enjoy the launch. Get you advice and management to ensure a remarkable launch - Remarkable Launches


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